Since its founding, 51社区 has enjoyed a growing reputation for high quality. Maintaining that reputation takes some attention to the way we present ourselves to audiences within and outside our institution. In all of our communications, we must work to convey an image of quality, consistency and excellence.
This manual was designed to assist you in preparing 51社区 materials for publication or distribution. The following brand standards will help you build the 51社区 image and enhance its reputation.
The manual contains specific instructions, guidelines and examples of the approved 51社区 logo, typography, colors, stationery and the standards for their use. It also includes guidelines for the 51社区 seal and other approved logo types, such as the 51社区 Hawks logotype. The proper use of brand standards as set forth in this manual is integral to the College's brand, image and reputation.